Fusionary

Index · 07 capabilities

Services engineered
end to end.

We are a professional services firm built for mid-market and enterprise businesses around a single idea: your digital platform is one of your most valuable long-term business assets and investments, and it deserves to be treated like one. We deliver consultation, architecture, engineering, and post-launch care across seven disciplines, staffed by senior practitioners averaging 15+ years of experience, with a 96% on-time delivery rate that protects your investment from day one.

Book a consultation →
96%
On-time delivery (2023)
15+
Avg years team experience
~6 mo
vs. 9-month industry average
07
Core capability areas

How we work

One team, four phases.

Every engagement runs through the same disciplined arc — regardless of whether we're replatforming commerce, building a portal, or instrumenting analytics.

  1. 01Discover

    Senior architects sit with your team to understand the business, the systems, and the constraints — before recommending anything.

  2. 02Architect

    We design every layer as a system: the customer experience your buyers interact with, the platform and integrations that power it, and the data flow that keeps it intelligent, with clear trade-offs and a roadmap built to last.

  3. 03Build

    Composable implementations delivered by senior engineers — typically in roughly six months versus a nine-month industry average.

  4. 04Hypercare

    For the first two weeks after go-live, every issue is treated as Level 1. We're not a vendor who disappears after launch.

What we offer

B2B eCommerceB2C eCommerceCustomer User PortalsAnalytics & MeasurementContent Management SystemsUser-Centered Design (UI/UX)IntegrationsMicrosoft Dynamics
Commerce Implementations

B2B eCommerce

Composable commerce platforms engineered for complex catalogs, contract pricing, and demanding buyer workflows.

We build flexible B2B ecommerce platforms using headless and composable architecture, anchored by partners like Znode and DynamicWeb. Our implementations are designed to absorb the realities of B2B selling — multi-tier account hierarchies, negotiated pricing, approval workflows, large SKU counts, and tight ERP integration — without forcing your business to bend around a templated platform.

01

Composable, headless storefront architecture

02

Deep ERP, PIM, and pricing integrations

03

Account hierarchies, quoting, and contract pricing

04

Bulk ordering, reorder, and CSV workflows

What we deliver

  • Platform selection and architecture
  • Storefront UX and front-end build
  • ERP / PIM integration layer
  • Launch playbook and Hypercare

Outcome

Reduced quote-to-order cycle time, fewer manual touches, and a storefront your sales team actually wants customers to use.

Discuss this →
Commerce Implementations

B2C eCommerce

Scalable, conversion-focused storefronts built on best-in-class B2C platforms.

We create seamless B2C ecommerce experiences with partners such as BigCommerce and Shopify. Our work pairs disciplined performance engineering with merchandising and UX strategy — so the storefront loads fast, ranks well, and consistently moves shoppers from landing page to checkout. We treat ecommerce as a system, not a theme.

01

BigCommerce and Shopify implementations

02

Conversion-focused UX and merchandising

03

Performance and SEO engineered in from day one

04

Headless front-ends when complexity demands it

What we deliver

  • Platform implementation or replatform
  • Theme / headless storefront build
  • Checkout, payments, and tax setup
  • Analytics, A/B testing, and CRO support

Outcome

Faster pages, higher conversion, and a platform that scales with your catalog and traffic without constant rebuilds.

Discuss this →
Integrations

Customer User Portals

Secure, data-driven portals that turn back-office systems into customer self-service.

We develop customer and partner portals that integrate with ERP, CRM, and other systems of record to expose real-time, role-appropriate data. Customers see their accounts, orders, invoices, and entitlements; your team sees fewer phone calls and emails. Every portal is built with security, observability, and self-service workflows at its center.

01

Single sign-on and role-based access

02

Real-time order, invoice, and account data

03

Self-service workflows that reduce support load

04

Audit logging and observability built in

What we deliver

  • Portal architecture and data model
  • Authentication and permissions layer
  • ERP / CRM integrations and APIs
  • Role-specific UI and self-service flows

Outcome

Lower support volume, faster customer response times, and a measurable lift in account self-service adoption.

Discuss this →
Digital Strategy

Analytics & Measurement

Analytics foundations that support real go-to-market decisions, not just surface-level reporting.

We work with marketing and commerce teams to implement analytics and advertising foundations centered on the Google Marketing Suite — Google Analytics, Google Ads, and Google Merchant Center. Our focus is on clean data collection, reliable attribution, and reporting that ties acquisition, onsite behavior, and checkout together so teams can make decisions with confidence.

01

GA4 and server-side tagging foundations

02

Google Ads and Merchant Center setup

03

Acquisition, onsite, and checkout reporting

04

Consent management and data quality controls

What we deliver

  • Measurement plan and event schema
  • GA4 and GTM implementation
  • Server-side tagging and consent setup
  • Executive dashboards and training

Outcome

A trustworthy data layer that turns marketing spend and onsite behavior into clear, defensible decisions.

Discuss this →
Commerce Implementations

Content Management Systems

Modern CMS platforms that give marketers agility and developers full control.

We deliver CMS solutions by partnering with platforms like Builder.io and Payload — combining visual editing for marketers with the structure, type safety, and integration depth developers need. Implementations are built for scale across brands, locales, and channels, with content models designed around how your team actually works.

01

Builder.io and Payload implementations

02

Visual editing for marketers, control for devs

03

Omnichannel content delivery at scale

04

Localization and multi-brand support

What we deliver

  • Content model and governance design
  • CMS implementation and integrations
  • Editor training and enablement
  • Migration from legacy systems

Outcome

Marketers ship campaigns without engineering tickets — and engineering stops being a content bottleneck.

Discuss this →
Digital Strategy

User-Centered Design (UI/UX)

Have your own development team? Let us be your design partner.

We embed alongside in-house developers to deliver UX strategy, user research, wireframes, and polished design systems built around your customers' actual behavior, so your team has everything they need to build a solution that performs technically and feels right to the people using it. You bring the engineering. We bring the experience.

01

User research and journey mapping

02

Reusable design systems and components

03

WCAG-aligned accessible experiences

04

Prototyping and usability testing

What we deliver

  • Discovery and user research
  • Information architecture and flows
  • Design system and component library
  • High-fidelity prototypes and specs

Outcome

A defensible design system and measurably better task success — onboarding, checkout, self-service, and beyond.

Discuss this →

Integrations

Reliable middleware that connects commerce, ERP, CRM, PIM, and marketing without added complexity.

We implement and configure integrations that connect your platform with the systems you rely on — ERP, CRM, PIM, and marketing tools such as ESPs. Our integration work is designed for observability, retry, and clean failure: data flows are documented, monitored, and built to outlive any single platform decision.

01

ERP, CRM, PIM, and ESP integrations

02

Reliable middleware and data pipelines

03

Clean, observable data flow end to end

04

Idempotent processing and graceful retries

What we deliver

  • Integration architecture and mapping
  • Middleware build and deployment
  • Monitoring, alerting, and runbooks
  • Documentation and team handoff

Outcome

Inventory, orders, and customer data stay in sync — and you find out about issues before customers do.

Discuss this →
Integrations

15+ years integrating Microsoft Dynamics to eCommerce

We have deep experience with Business Central (BC), Great Plains (GP), NAV, and Finance & Operations (F&O), connecting each of them to B2B and B2C storefronts that sales teams and customers use every day.

Business Central (BC)Great Plains (GP)NAVFinance & Operations (F&O)

We never touch the ERP

Your Dynamics environment stays yours. We work on the ecommerce side of the connection, so there are no changes to your implementation and no channel conflict.

We partner with your VAR

The VAR owns the ERP relationship. We own the storefront and the integration between the two. One shared plan, two clear lanes.

What the integration covers

Products and pricing, customers, orders, invoices and quotes, inventory availability, fulfillment, and shipping updates flowing both directions.

Better outcomes for everyone

Clients who get commerce right stay on their ERP longer, and we trade leads and referrals with the partners we work alongside.

Our VAR PartnersPartner program →

Interested in learning more?

Let's talk about what you need.

Fill out a quick form and the Fusionary team will reach out — no sales pitch, just an honest conversation.

Start a conversation →

info@fusionary.com · 616.454.2357

Start a conversation

What's holding your business back?

No sales pitch — just an honest conversation with a senior technologist who's seen your problem before and knows how to fix it.